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May 30, 2026
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BUS 255 - International Business 3 Credit(s)
Survey course to develop understanding and appreciation of environments and operations of international business. The nature of international business, international environment, organizations and monetary systems, foreign environment, and management tools with environmental forces.
Prereqs: BUS 101 with a passing grade Course Type: Lecture Tuition Tier: Base Delivery Method: In-Person Course Learning Outcomes: CLO 1) Students will explain foundational international trade concepts and theories, including comparative advantage and trade policy.
CLO 2) Students will analyze the risks and rewards associated with engaging in international trade, including political, economic, and cultural considerations.
CLO 3) Students will compare and evaluate various modes of international market entry, such as exporting, franchising, joint ventures, and wholly owned subsidiaries.
CLO 4) Students will interpret and analyze global trade data, balance of payments, and currency exchange mechanisms and their impact on international business operations.
CLO 5) Students will assess the strategic, operational, and cultural challenges of managing businesses in a global environment.
CLO 6) Students will apply international business concepts to real-world scenarios to recommend strategic solutions for entering and operating in foreign markets.
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